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United States E-learning Market Analysis Forecast 2024-2032

June 26, 2024 | by Shunmarsh

United States E-learning Market

United States E-learning Market Analysis

The e-learning market in the United States exceeded $122.34 billion in 2023 and is projected to grow to $278.15 billion by 2032, reflecting a compound annual growth rate (CAGR) of 9.56% from 2023 to 2032.

The e-learning market, also known as online education and training, utilizes electronic technology to facilitate education and training. It encompasses distance education, Internet-based education, and online learning in various settings. E-learning offers self-paced learning and flexible delivery options like group or one-to-one instruction. The US government has recently allocated significant funds to improve broadband access through the Bipartisan Infrastructure Law, aiming to enhance high-speed internet availability. These efforts are expected to support significantly the increasing use of e-learning solutions in the United States.

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Growing Factor of the United States E-learning Market

Technological Advancements: Technological advancements are a significant driver of the e-learning market in the United States. The proliferation of high-speed internet, mobile technology, and sophisticated e-learning platforms has made online education more accessible and practical. Innovations like artificial intelligence and virtual and augmented reality enhance the learning experience by offering interactive and personalized educational content. These technologies create dynamic, engaging, and adaptive learning environments catering to individual learning styles and paces. As a result, students and professionals are increasingly turning to e-learning solutions for their educational and training needs, fueling market growth.

Flexibility and Convenience: The demand for flexible and convenient learning solutions significantly propels the e-learning market in the United States. Traditional education models often require strict schedules and physical attendance, which can be challenging for working professionals, parents, and those with other commitments. E-learning offers the flexibility to learn at one’s own pace and schedule, making it an attractive option for many learners. This convenience extends to various educational and training contexts, from K-12 education to higher education and corporate training programs. The ability to access high-quality education anytime and anywhere drives the adoption of e-learning platforms and services.

Cost-Effectiveness: The cost-effectiveness of e-learning is another key growth driver in the United States market. Online education typically incurs lower costs than traditional classroom-based learning, as it eliminates expenses related to commuting, physical infrastructure, and printed materials. For institutions, e-learning reduces overhead costs and allows for the efficient scaling of educational programs. For students, it offers affordable access to a wide range of courses and certifications, making education more accessible to diverse populations. The financial savings and value of e-learning platforms contribute to their growing popularity among educational institutions and learners.

Increasing Demand for Lifelong Learning and Upskilling: The increasing need for lifelong learning and upskilling in a rapidly evolving job market drives the e-learning market in the United States. As industries undergo digital transformation, there is a growing emphasis on continuous professional development to keep pace with new technologies and methodologies. E-learning platforms provide convenient and diverse opportunities for individuals to acquire new skills and advance their careers. Companies also invest in e-learning solutions to train and upskill their workforce, ensuring they remain competitive. This focus on lifelong learning and professional development is a significant factor in expanding the e-learning market.

Up-skill and Re-skill the workforce in the USA

Many organizations invest heavily in training, which influences market growth. The Reentry Employment Opportunities program is expected to receive $55 million in funding for the ETA Financial Year 2024 President’s Budget, totaling $170 million. This program aims to improve the employment prospects of reentering inmates and reduce repeat offenses by providing workforce services to lower-risk ex-offenders. Additionally, $200 million will be allocated to Sectoral Employment through Career Training for Occupational Readiness (SECTOR) to establish partnerships with industries and provide training in new growth sectors. These initiatives address the need to up-skill and re-skill the workforce to meet evolving job demands and technological changes, leading to improvements in the United States e-learning market.

Increasing Online Courses for Education

The United States e-learning market is a dynamic and ever-evolving sector that encompasses a wide range of web-based tools and technologies, providing students with access to instructional materials from any location with internet access. According to the National Center for Education Statistics (NCES), the number of students enrolled in online courses is approximately 7.5 million. Projections suggest that by 2022, the breakdown of online class enrollment will be 2.6 million students at private universities, 1.8 million at nonprofit institutions, and 800,000 at for-profit universities.

Currently, approximately 1.1 million students actively engage in online colleges and universities in the United States, representing nearly six percent of the total post-secondary learners. The e-learning landscape is constantly evolving, with a shift towards online learning and advancements in augmented reality, virtual reality, and artificial intelligence, all enhancing the overall learning experience for students. This continuous evolution reflects the ongoing commitment to leveraging technology to improve educational outcomes and provide greater access to learning opportunities.

United States E-learning Company Analysis

Some prominent players in the United States E-learning market include Aptara Inc., Adobe Inc., Cisco Systems, GP Strategies Corp., Instructure Inc., Oracle Corp., Pearson Plc., Skillsoft Corp., and Thomson Reuters Corp.

United States E-learning Company News

In June 2023, IPC, a global association for the electronics manufacturing industry, introduced three online instructor-led courses focusing on lead-free production.

In March 2022, Skilldom’s e-learning division merged with Cognigix to enhance its digital learning services.

In November 2021, KNOLSKAPE introduced Leading Virtual Teams (LTV), providing learners with a risk-free environment to experiment, embrace failure, unlearn outdated practices, and gain knowledge without real-world consequences.

Technology – United States E-learning Market was divided into 6 viewpoints

  1. Online E-Learning
  2. Learning Management System
  3. Mobile E-Learning
  4. Rapid E-Learning
  5. Virtual Classroom
  6. Others

Provider – United States E-learning Market was divided into 2 viewpoints

  1. Services
  2. Content

Application – United States E-learning Market was divided into 3 viewpoints

  1. Academic
  2. Corporate
  3. Government

Regions – United States E-learning Market was divided into 4 viewpoints

  1. Northeast
  2. Midwest
  3. South
  4. West

All the companies have been studied from 4 points

  1. Overviews
  2. Recent Developments & Strategies
  3. Product Portfolio & Product Launch in Last 1 Year        
  4. Revenue

Key Players Analysis

  1. Aptara Inc.
  2. Adobe Inc
  3. Cisco Systems
  4. GP Strategies Corp
  5. Instructure Inc.
  6. Oracle Corp.
  7. Pearson Plc.
  8. Skillsoft Corp
  9. Thomson Reuters Corp

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